Tuesday, 1 November 2016

Exam ; Collective Identity

In A Nutshell

The purpose of the exam is to assess your knowledge and understanding of media concepts, contexts and critical debates, through your understanding of one contemporary media issue and your ability to evaluate your own practical work in reflective and theoretical ways.

Logistics

The examination is two hours.

You will be required to answer two compulsory questions on your own production work, and one question from a choice of six topic areas.

The unit is marked out of a total of 100, with the two questions on production work marked out of 25 each, and the media theory question marked out of 50.

Section A : Theoretical Evaluation of production

Section B : Contemporary Media Issues (Media and Collective Identity)

Completion of Work

Your first task is to create your A2 Exam Blog.

Your blog will be your place of work. This will be a vital part of your preparation for the exam and essential for future revision. Take pride in it. Be proud and keep up to date.

What Is Collective Identity?
Collective Identity is constructed for different social groups as a result of the ways in which they are represented in the media.

We will be focussing on the ways in which the media represent the identity of British Youth.

The representation of British Youth in the media helps to construct a Collective Identity for this social group.

How Will We Prepare For The Exam?

We will explore the representation of 'British Youth' across at least 2 different mediums of communication and will develop a critically informed point of view on how a collective identity for British Youth is constructed.
In order to be fully prepared for the specific requirements of the question, we must cover these three elements:
Historical – the development of collective identity of British Youth.
Contemporary – examples from no more than five years before the examination. That is, in our case, from no earlier than 2010.
Future – personal engagement with debates about the future of the media forms / issues in relation to the concept of 'British Youth'.
Rules For The Exam
The majority of examples you refer to in the exam should be contemporary. However, theories and approaches may be drawn from any time period. 
If you refer to only one media area in your answer, the mark scheme clearly indicates that marks will be restricted to a maximum of the top of level 1.
If you fail to provide or infer historical references and / or future projections, marks will be restricted to a maximum of the top of level 3 for use of examples only.

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